FOR IMMEDIATE RELEASE
Chuckwalla Harnesses Digital Assets for Prestigious Photo-Imaging Firm
Duggal Visual Solutions, a pioneer in photo-imaging technology, selects Chuckwalla for its digital production and online image distribution system

Santa Clara, CA – December 8, 2003
Chuckwalla, Inc., a leading developer of digital asset management (DAM) technology whose focus is on providing an enterprise platform that manages rich content for multiple communication channels announced today that Duggal Visual Solutions has selected Chuckwalla as its DAM platform. A pioneer in photo-imaging technology for over four decades, Duggal is an internationally recognized imaging production firm for both fine art and the commercial sector.

Using Chuckwalla’s powerful Macintosh client, Duggal’s production teams can quickly access and provide color correction and other necessary manipulations to produce consistent high-quality, award winning visuals, which include large format point of sale displays and billboards for outdoor advertising. Chuckwalla provides Duggal a format-agnostic platform to organize, catalog, and distribute its digital image files.
In the future, Duggal plans to leverage Chuckwalla’s web interface to create custom, individual portals for its photographer customers to directly upload digital photographs over the Internet into Duggal’s production workflow. Duggal’s Brand and Retail customers will be able to conduct approvals over the web, thereby reducing costs and time to market. For customers utilizing Duggal’s services, they will be able to maintain brand consistency across all of their communication channels.

“Duggal Visual Solutions is a world renowned photo lab and digital imaging service provider, with a history of both technological innovation and uncompromising quality. Baldev Duggal is a visionary who sees the future of the graphic communications industry.” said Jon Lewis, VP of Sales and Marketing for Chuckwalla, Inc. “As a cutting edge photo lab, Duggal was aware of the need to provide its customers with a means to get their digital content instantly delivered across a wide variety of touch-points. Chuckwalla is pleased to have been selected by Duggal, as the enabling technology that will drive its future business.”

“As the cornerstone of our content management solution, Chuckwalla is generating an immediate return on investment,” said Baldev Duggal, President and Founder of Duggal Visual Solutions. “We worked with other vendors in the past, but found that they could only promise what Chuckwalla is now delivering.”

About Duggal Visual Solutions
Duggal Visual Solutions has been an innovative leader in the photo-imaging industry for over 40 years. Working closely with artists, galleries and museums, Duggal has developed into a multi-faceted company bringing together all aspects of photography under one roof, ranging from the highest quality film processing to Large-Format Digital Printing. Recent exhibitions produced by Duggal include the Frank Gehry Architect retrospective at the Guggenheim museums, the Jackie Kennedy retrospective at the Metropolitan Museum, Isamu Noguchi exhibition in Torino, Italy and Valencia, Spain.

About Chuckwalla, Inc.
Chuckwalla, Inc. is a leading developer of enterprise digital asset management (DAM) technology that manages rich content across multiple communication channels. With faster implementation and immediate ROI, Chuckwalla’s DAM technology allows organizations to meet the complex challenges of harnessing rich media across Print, Web, Wireless and other multi-channel environments. Based on the Microsoft.NET architecture, Chuckwalla’s open and scalable technology simplifies DAM for leading companies in marketing/branding, publishing, e-learning and other application areas. For more information on Chuckwalla, Inc. and DAM, visit www.chuckwalla.com.

All company and product names are trademarks or registered trademarks of their respective holders and used for identification purposes only.

Press Contacts
Jon Lewis Chuckwalla, Inc. (408) 330-8710